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Is Automation a Good Idea for Patient Communication?

During dinner yesterday evening, one of my doctor clients asked me for my opinion on the use of an automated reminder system that uses a combination of automated phone calls…

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The Aversion to Selling

“Welcome to McDonald’s!” The man’s voice boomed at me through the loudspeaker of the drive-through, crystal-clear and friendly. “Would you like to try our new Apple Cinnamon Walnut Oatmeal today?”“No…

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