Learn the business skills of case acceptance.

Books

Front Office Team Package

Our four skills books for your conversion team members cover all aspects of each role in the new patient conversion process. They are excellent reading for all team members and are a great resource for cross-training staff.

$96.80

Doctor and TC Consult Package

Focusing on the respective roles of the Doctor and Treatment Coordinator in the NP Consultation, these books provide a complete blueprint for managing the consult from initial contact to the formal start of treatment.

$76.85

TC Skills Package

These two books are all about excellence as a Treatment Coordinator. Virtually every scenario imaginable is covered in these two volumes. Among the many topics are how to present payment options, how to get to “yes” without lowering fees, and how to handle “shopper” patients.

$51.90

Immaculate Reception

Your front desk staff are the ambassadors of your practice. With an emphasis on successfully handling the new patient phone call, this book also covers all of the fundamentals for the front desk professional.

$26.95

Yes to Treatment

Landy’s groundbreaking first book for orthodontic practices continues to be the standard for effectiveness in the TC role. A great first read for your Treatment Coordinators, covering all of the fundamentals of case acceptance.

$26.95

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No to Lost Cases

Focusing on how to avoid losing good cases, this companion book to Yes to Treatment covers more advanced challenges for today’s Treatment Coordinator. Recommended as a follow-up to Yes to Treatment for your TC.

$26.95

Book of Pearls Volume I

The first of two best-of compilations of Landy Chase’s popular Case Acceptance Tip of the Week column. Thirty proven strategies for improving your conversion rate.

$26.95

Doctor's Orders - Best Selling Book

Doctor’s Orders

Landy’s latest work focuses on the role of the doctor, not that of the TC, as the primary driver of new patient starts. This highly detailed work covers every aspect of the doctor’s role in case acceptance.

$26.95

Contact Us

Please reach out with any questions. We look forward to hearing from you!

About

Landy Chase, MBA, CSP

Landy Chase, MBA, CSP is the foremost authority on the subject of orthodontic case acceptance and his six books on the subject have collectively sold over seven thousand copies. He has worked extensively with practices all over the world as a trainer, consultant and coach and now provides online learning resources to the profession.

Chase is a graduate of The Citadel, The Military College of South Carolina, and holds an MBA from Xavier University in Cincinnati. His firm uses a combination of online learning and personal one-on-one coaching to optimize the conversion rates of his practice clients.