Our ground-breaking, hands-on approach to improving the front desk area of your practice has produced some very interesting data about how your phones are being answered – and where the…
One of my client TCs had an experience that all Treatment Coordinators experience from time to time, and when it occurs, it can be a significant obstacle to starting treatment.…
A sales-related problem inherent to the orthodontic profession is the fact that, in many cases, not all parties are present for the consultation, and so what goes home to the family…
Most of you think of closing new business as the act of signing a contract, and that’s understandable. The real estate business even refers to the transfer of property as…
In last week’s post, I made the point that the packet of information that leaves with your non-committing visitor for their non-attending spouse is the most important set of documents…
Those of you who have worked with me know how I stress the use of visuals to communicate value in your business. Your deliverable, in the eyes of the patient,…
