How to Format Your Take-Home Literature
Those of you who have had me train with teams know how I dislike six-panel (letter size) fold-up brochures in your take-home-materials. It isn’t the…
Those of you who have had me train with teams know how I dislike six-panel (letter size) fold-up brochures in your take-home-materials. It isn’t the…
I heard a loud “thud” outside of my door one morning last week and was prompted to investigate. No, it wasn’t a newspaper – it…
Early in my business career, I supervised a team of about 10 sales people that provided financial services to the business world. The company I…
One of the wisest financial decisions that your practice can make is to make automatic draft of funds not an option, but rather, standard operating…
A request that I have had doctors make of me in the past is to give my opinion on whether or not a TC has…
I have been a loyal, weekly customer of a local dry cleaner for several years. When it comes to my shirts, I learned some time…
Several months ago, I visited a favorite antique store, looking for furniture for my new home. Once of the sales people there, a woman named…
Those of you who have worked with me know how I stress the use of visuals to communicate value in your business. Your deliverable, in…
Once again, we find ourselves at that time of year when Mom and Dad want to talk now and start Junior’s treatment later – later…
Doctors sometimes overwhelm patients with too many details and choices; while the intent is to help the decision process, sometimes the opposite outcome occurs. The…