In my work with Treatment Coordinators, I stress the importance of having an effective structure – and sticking to it – when managing the patient-visitor consultation. It’s important to remember…
A sales-related problem inherent to the orthodontic profession is the fact that, in many cases, not all parties are present for the consultation, and so what goes home to the family…
In previous posts I have emphasized the importance of helping patients select a single treatment plan during the consultation. For the doctor, this means taking an “if it were me”…
As I get more and more involved in helping doctors to improve their consultation skills, I continue to see things that have the potential to derail the start of an…
The idea that “time is money” is a principle that most doctors attempt to incorporate into all operational areas of the practice, and rightfully so: finding ways to reduce…
As we all know, recent developments in technology have created opportunities for non-orthodontic practitioners, usually GPs, to compete with you for treatment cases. This week’s post offers some suggestions on…
